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Smyle
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Better than toothpaste
100% plastic free, vegan and all natural

Why Toothpaste tabs?

All our lives we've known toothpaste in plastic tubes. We don't know anything else. Tubes were a great invention in the 19th century, but they’ve become a real problem now. Each year, over 1.5 billion of them end up in landfills and our oceans, where they barely decompose. The rest of the 20 billion get burned, causing harmful CO2. This is not acceptable and we want to change that.

Thoothpaste

With Smyle you brush nice and fresh and plastic-free. You get the most benefit with our flexible subscription, with free delivery, free travel tin and a standard 15% discount. Smyle Toothpaste Tablets do not contain: SLS, Microplastics or any other harsh chemicals

CRUSH a Mint with your teeth

BRUSH with a wet toothbrush

Rinse your mouth and SMYLE!

Does it foam as well?

Firstly, foam is a marketing trick. It does nothing for oral care. Different countries have preferences for different foam levels. In the Netherlands, we have become accustomed to a lot of foam. Our toothpaste tabs foam nicely, but not as much as 'regular' toothpaste, because we don't use a chemical foaming agent (SLS), but a natural coconut extract.

Bamboo toothbrush

Stock-up and save on a year's supply of bamboo toothbrushes! Our curved bamboo handle is easy-to-grip, naturally antibacterial, and 100% biodegradable. The straight bristle shape is designed to clean hard-to-reach places with ease. It's time to ditch plastic and embrace bamboo!

Sonic eletronic toothbrush

The future of electric brushing is here: maximum cleaning, super-efficient energy consumption and bamboo brush heads.

Validated expected impact

We ran the expected numbers for the plastic-free packaging of our Brush Mints in Europe. Then we had those projections validated by the Climate Impact Forecast Agency, which is affiliated with the Delft Technical University.

It turns out that reducing the amount of plastic tubes being used by 1 million, can create the same CO2 reduction as planting 25,000 trees.

This projection doesn’t even include:

  • Not using harsh chemicals or micro-plastics
  • Not using paper boxes for plastic tubes
  • Reduced CO2 emissions due to Brush Mints being lighter than plastic tubes
  • CO2 neutral delivery vs local retail

Due to this, we expect our total environmental impact in Europe to turn out exponentially higher than projected in our Climate Impact Forecast (a lighter form of Life Cycle Analysis).

Outside Europe that impact is MUCH HIGHER STILL. Plastic waste is collected (and incinerated) much less there and disappears into our environment on a larger scale.

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